Dry shampoo

With pink clay that absorbs and refreshes hair color. Fruity scent of red berries.

That dry shampoos would once again be en vogue, probably no one would have thought years ago. Yet they are a pactical thing, not only when traveling, but also in everyday life, for example, when the hair should be refreshed just briefly. And for those who want to reduce hair washing to a minimum (the scalp thanks) or at least increase the time between hair washes, dry shampoo is also a very useful helper. Finely distributed in the hair, the powder binds grease and dirt particles, which are then brushed out.

Puremetics manufactures the dry shampoo based on corn starch and baking soda. The addition of essential oils gives it, and therefore the hair, a pleasant fresh, natural scent. The light powder is not a problem when used on blonde to brunette hair, but on dark hair it can leave traces. Therefore, Puremetics has specially developed dry shampoos for light and dark hair. Cocoa and black clay are added to the latter, which not only nourishes the hair, but also ensures that the powder can develop its effect invisibly and even intensifies the dark color. The application is simple: put the dry shampoo on the palm of your hand, rub lightly and tousle sparingly through the greasy parts. Then brush through the hair. We recommend using a rather small amount at first (repeat the process if necessary) and wash your hands after use.

Plastic-free, sustainable and zero waste, these are the main criteria according to which Puremetics not only produces soaps, dry shampoos and all other body care products. The Hanover-based start-up is also trying to make its own corporate structure as plastic-free as possible, step by step. And even if a 0% plastic culture is hardly possible, their objective provides the incentive to save as much plastic, waste and carbon dioxide emissions as possible. Only when Puremetics is convinced it has reached the maximum in terms of environmental friendliness and sustainability does a product go into production. This includes that only vegan ingredients are used, the products neither contain plastic nor are tested on animals, the packaging is reduced to a minimum and can also be reused, refilled or disposed of without hesitation. And so that environmental and animal protection does not stop at your own front door, Puremetics supports many projects in this area.