Knowledge Cotton Apparel uses a so-called winter sweat made from pure, certified organic cotton for this simple hoodie. In the production of this type of heavy jersey, an additional sturdy weft thread is inserted into the vertical warp threads. The finished fabric is then brushed on one side in a mechanical finishing process. Thanks to this special construction, fabrics made from winter sweat are not only durable and retain their shape, but are also incredibly comfortable to wear, as the dense pile on the reverse side of the fabric feels soft, fluffy, and airy against the skin while also providing warmth. The hoodie features a relaxed fit, dropped shoulders, a drawstring hood, and ribbed cuffs on the sleeves and body.

The owl in the logo of the Danish label Knowledge Cotton Apparel stands for wisdom and knowledge, two elements that are key to the company's history and brand philosophy. Back in 1969, Jørgen Mørup and his father founded a small textile company in the Danish town of Herning and already started to focus on the subject of sustainability. At the end of the 1980s, the two began making their garments from ecologically produced cotton, becoming Denmark's green pioneers, as it were. The next logical step in 2008 was the foundation of Knowledge Cotton Apparel, this time with son respectively grandson Mads as part of the team, a label that unites the company's heritage with a contemporary, sustainable corporate strategy. Today, Knowledge Cotton Apparel stands for casual, sporty menswear, usually made from GOTS-certified organic cotton or "Happy Sheep Wool". The label also works with recycled PET bottles, which it shreds, melts down and spins into yarn to make a durable, water-repellent fabric for jackets.